The aggressive campaign of Droid seems to be paying off great. Droid which has been supported by a $100 million integrated marketing campaign makes the largest in Verizon history. Further, the Android has been strongly promoted by Google with it’s $750 million offer to purchase Admob and other investment it has done in mobile communication. Droid has turned out to be the strongest smartphone using Android and has really raised the bar for other smarphone devices running Android.
Flurry, a mobile based analytics firm have released a report which shows an optimistic future of Droid with strong challenge to iPhone.
Flurry monitors usage of over 10,000 developers’ applications on iPhone and Android. In total, Flurry tracks applications on approximately two out of every three unique iPhone and Android handsets in the market, including over 15,000 million user sessions per day.
Source : flurry
The above chart shows that Droid has become the fastest selling Android mobile set. Though, the first week sale of Droid is less than that of iPhone 3Gs, it must be noted that iPhone3Gs was released simultaneously in eight countries. This makes Droid’s sale very strong. Droid have had very good advantage with its wide coverage network Verizon and their aggressive marketing against At&T’s network for which Verizon nearly came under legal action. It seems that with each sale of Droid, the competition is rising for iPhone. Further, with strong base of Google, the developers platform for Android is sure to rise which will further increase the competition over mobile apps. Till now, iPhone is still leading the way but there is always a fear that it might remain just as a niche market and not the leader.